Privacy Policy
1) Information on the Collection of Personal Data and Contact Details of the Controller
1.1
We are pleased that you are visiting our website and thank you for your interest. Below, we inform you about how we handle your personal data when you use our website. Personal data includes all data that can be used to personally identify you.
1.2
The controller responsible for data processing on this website, in accordance with the General Data Protection Regulation (GDPR), is [Shop Name]. The controller is the natural or legal person who alone or jointly with others determines the purposes and means of processing personal data.
1.3
For security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or inquiries sent to the controller), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the “https://” prefix and the lock symbol in your browser’s address bar.
2) Data Collection When Visiting Our Website
When using our website for informational purposes only, meaning you do not register or provide us with any information, we only collect the data that your browser transmits to our server (so-called “server log files”). When you visit our website, we collect the following data, which is technically necessary to display the website properly:
- The website you visited
- Date and time of access
- Amount of data sent (in bytes)
- Source/reference from which you accessed the page
- Browser used
- Operating system used
- IP address used (anonymized if applicable)
Processing is carried out in accordance with Article 6(1)(f) GDPR based on our legitimate interest in improving the stability and functionality of our website. The data is not shared or used for other purposes. However, we reserve the right to check server log files retrospectively if there are specific indications of unlawful use.
3) Cookies
To make our website more attractive and enable the use of certain functions, we use cookies. Cookies are small text files stored on your device. Some cookies are deleted after your browsing session ends (session cookies), while others remain on your device to recognize your browser during future visits (persistent cookies).
Some cookies store settings to simplify the ordering process (e.g., remembering a virtual shopping cart for a later visit). If cookies process personal data, processing is based on Article 6(1)(b) GDPR (contract execution) or Article 6(1)(f) GDPR (our legitimate interest in providing an optimized user experience).
We may work with advertising partners who store third-party cookies on your device when you visit our website. You will be informed separately about these cookies if applicable.
You can configure your browser to notify you about cookie settings, decide on a case-by-case basis, or disable cookies entirely. The settings vary by browser and can be found under:
Please note that disabling cookies may limit the functionality of our website.
4) Contacting Us
When you contact us (e.g., via contact form or email), we collect personal data depending on the contact form fields. This data is used solely for responding to your inquiry and its technical administration. The legal basis is our legitimate interest in handling your request (Article 6(1)(f) GDPR). If your inquiry relates to contract fulfillment, Article 6(1)(b) GDPR applies. Data is deleted once your request is resolved unless legal retention obligations apply.
5) Data Processing for Account Registration and Contract Execution
We process personal data in accordance with Article 6(1)(b) GDPR when you provide information for contract execution or account registration. Required data fields are specified in the respective input forms. You may delete your account at any time by contacting us. We retain your data as required by tax and commercial law and delete it after those periods, unless you consent to further use.
6) Use of Your Data for Direct Marketing
6.1 Subscription to Our Email Newsletter
If you subscribe to our newsletter, we will send regular updates about our offers. Only your email address is required; additional details are optional and used for personalization. We use a double opt-in process: you will receive a confirmation email with a link to verify your subscription.
By activating the confirmation link, you consent to the use of your data as per Article 6(1)(a) GDPR. We store your IP address and registration date to prevent misuse. Newsletter data is used exclusively for advertising purposes. You can unsubscribe at any time via the link in the newsletter or by contacting us. Upon unsubscribing, your email is immediately removed unless you consent to further use or legal retention requirements apply.
Data Processing for Personalized Direct Advertising
We may collect your consent. The data processing in this regard is solely based on our legitimate interest in personalized direct advertising according to Article 6(1)(f) of the GDPR. If you initially objected to the use of your email address for this purpose, we will not send any emails. You have the right to object to the use of your email address for advertising purposes at any time, effective for the future, by notifying the responsible party mentioned at the beginning. You will only incur transmission costs at the basic rates. Upon receiving your objection, the use of your email address for advertising purposes will be stopped immediately.
7) Data Processing for Order Processing
7.1
The personal data we collect is shared with the transport company responsible for delivery, as necessary for the delivery of goods. Your payment data is forwarded to the commissioned credit institution as required for payment processing. If payment service providers are used, we explicitly inform you below. The legal basis for the transfer of data is Article 6(1)(b) of the GDPR.
7.2 Use of Payment Service Providers (Payment Providers)
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PayPal
When paying via PayPal, credit card via PayPal, direct debit via PayPal, or—if offered—"purchase on account" or "installment payment" via PayPal, we forward your payment data to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg ("PayPal"). The transfer is made in accordance with Article 6(1)(b) GDPR and only as necessary for payment processing.
For credit card payments via PayPal, direct debit via PayPal, or—if offered—"purchase on account" or "installment payment" via PayPal, PayPal reserves the right to perform a credit check. This may involve forwarding your payment data to credit agencies based on PayPal’s legitimate interest in determining your creditworthiness under Article 6(1)(f) GDPR. The result of this credit check influences PayPal’s decision on whether to provide the payment method. The credit check may include probability values (so-called score values) derived using a scientifically recognized mathematical-statistical procedure, which may include address data.
For further data protection information, including the credit agencies used, please refer to PayPal’s privacy policy:
https://www.paypal.com/de/webapps/mpp/ua/privacy-full
You can object to this processing of your data at any time by notifying PayPal. However, PayPal may still be entitled to process your personal data if necessary for contractual payment processing.
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SOFORT
If you choose the "SOFORT" payment method, the payment is processed through SOFORT GmbH, Theresienhöhe 12, 80339 Munich, Germany ("SOFORT"). We transfer your payment details to SOFORT for the purpose of processing the payment in accordance with Article 6(1)(b) GDPR. SOFORT GmbH is part of the Klarna Group (Klarna Bank AB (publ), Sveavägen 46, 11134 Stockholm, Sweden). Data transfer occurs solely for payment processing and only as necessary.
For more information on SOFORT’s data protection policies, visit:
https://www.klarna.com/sofort/datenschutz
8) Contact for Review Reminders
Own Review Reminder (Not Sent via a Customer Review System)
We use your email address to send a one-time reminder to submit a review of your order for our review system, provided you have given your explicit consent according to Article 6(1)(a) GDPR.
You can revoke your consent at any time by notifying the responsible party for data processing.
9) Use of Social Media: Social Plugins
9.1 Facebook Plugins with Shariff Solution
Any additional customs clearance costs and/or import duties are not included in the price and are the customer’s responsibility.
Our website uses social plugins ("Plugins") from the Facebook social network, operated by Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA ("Facebook").
To protect your data when visiting our website, these buttons are integrated as simple HTML links rather than unrestricted plugins. This ensures that no connection to Facebook’s servers is established when you access a page on our website containing these buttons. Clicking the button opens a new browser window directing you to Facebook, where you can interact with the plugins (after logging in, if necessary).
Facebook Inc. is certified under the US-European "Privacy Shield" agreement, ensuring compliance with EU data protection standards.
For more details on Facebook’s data collection and usage, as well as your rights and privacy settings, please refer to Facebook’s privacy policy:
https://www.facebook.com/policy.php
9.2 Google+ Plugins with Shariff Solution
Our website uses Google+ social plugins, operated by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google").
For privacy protection, these buttons are integrated as HTML links rather than direct plugins, ensuring that no connection to Google+ servers is established unless you click the button. Clicking opens a new window directing you to Google+.
Google LLC is certified under the US-European "Privacy Shield" agreement, ensuring compliance with EU data protection standards.
For details on Google’s data collection and usage, please refer to Google’s privacy policy:
https://www.google.com/intl/de/policies/privacy/
9.3 Instagram Plugin with Shariff Solution
Our website includes Instagram social plugins, operated by Instagram LLC, 1601 Willow Rd, Menlo Park, CA 94025, USA ("Instagram").
As with Facebook and Google+, these plugins are embedded as HTML links to ensure no connection to Instagram’s servers is established unless you click the button.
Instagram LLC is certified under the US-European "Privacy Shield" agreement.
For more information on Instagram’s data collection and usage, refer to its privacy policy:
https://help.instagram.com/155833707900388/
10) Online Marketing
10.1 DoubleClick by Google
This website uses Google’s online marketing tool DoubleClick, operated by Google LLC.
DoubleClick uses cookies to display relevant ads, improve campaign performance reports, and prevent repetitive ad displays. Google collects information about which ads are displayed in which browser using a cookie ID. The data processing is based on our legitimate interest in optimizing website marketing under Article 6(1)(f) GDPR.
For more information, visit:
https://www.google.de/policies/privacy/
10.2 Google AdWords Conversion Tracking
This website uses Google AdWords and Google AdWords Conversion Tracking. Google AdWords enables targeted advertising and performance measurement of ad campaigns. Cookies track whether users interact with ads and make purchases.
For more details, visit:
https://www.google.de/policies/privacy/
Cookies for ad preferences can be disabled via browser settings or by using this plugin:
https://www.google.com/settings/ads/plugin?hl=de
Use of Google Analytics on this Website
This website uses Google Analytics, a web analytics service provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). Google Analytics uses "cookies," which are text files stored on your computer that enable the analysis of your use of the website. The information generated by the cookie about your use of this website (including the truncated IP address) is usually transmitted to a Google server in the USA and stored there.
This website exclusively uses Google Analytics with the extension "_anonymizeIp()," which ensures that IP addresses are anonymized through truncation and excludes any direct personal reference. As a result, your IP address is truncated by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area before transmission. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there. In these exceptional cases, the processing is carried out based on our legitimate interest in the statistical analysis of user behavior for optimization and marketing purposes in accordance with Art. 6(1)(f) GDPR.
On behalf of this website's operator, Google will use this information to evaluate your use of the website, compile reports on website activity, and provide other services related to website and internet usage. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.
You can prevent the storage of cookies by adjusting your browser settings accordingly. However, please note that in this case, you may not be able to fully use all the website's functions. You can also prevent Google from collecting and processing the data generated by the cookie related to your website use (including your IP address) by downloading and installing the browser plugin available at the following link:
https://tools.google.com/dlpage/gaoptout?hl=en
As an alternative to the browser plugin or within browsers on mobile devices, you can click the following link to set an opt-out cookie that will prevent Google Analytics from collecting data on this website in the future (this opt-out cookie only works in this browser and only for this domain. If you delete your cookies, you must click this link again): Disable Google Analytics
Google LLC, based in the USA, is certified under the US-European "Privacy Shield" agreement, which ensures compliance with European data protection standards.
Additionally, this website uses Google Analytics for cross-device analysis of visitor traffic conducted via a user ID. When you first visit a page, a unique, persistent, and anonymized user ID is assigned, which is set across devices. This allows interaction data from different devices and sessions to be attributed to a single user. The user ID does not contain personal data and does not transmit such data to Google.
You can object to the collection and storage of data via the user ID at any time with future effect. To do so, you must disable Google Analytics on all systems you use, for example, in another browser or on your mobile device. The deactivation can be done using a browser plugin from Google:
https://tools.google.com/dlpage/gaoptout?hl=en
Further information about Universal Analytics can be found here:
https://support.google.com/analytics/answer/2838718?hl=en&ref_topic=6010376
Retargeting/Remarketing/Recommendation Advertising
Facebook Custom Audience via Pixel Method
This website uses the "Facebook Pixel" from Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA ("Facebook"). If explicit consent is given, it enables tracking of users' behavior after they have viewed or clicked on a Facebook ad.
This method helps evaluate the effectiveness of Facebook ads for statistical and market research purposes and can help optimize future advertising strategies. The collected data is anonymous to us and does not allow us to identify users. However, Facebook stores and processes the data in a way that allows a connection to individual user profiles. Facebook can use this data for its own advertising purposes according to its data usage policy:
https://www.facebook.com/about/privacy/
This allows Facebook and its partners to display ads on and off Facebook. A cookie may be stored on your computer for this purpose. These processing operations only take place with explicit consent under Art. 6(1)(a) GDPR.
Consent to the use of the Facebook Pixel may only be given by users over 13 years old. If you are younger, please ask your legal guardian for permission.
Facebook Inc., based in the USA, is certified under the "Privacy Shield" agreement, ensuring compliance with EU data protection regulations.
To disable the use of cookies on your computer, you can adjust your browser settings to prevent future storage of cookies or delete already stored cookies. However, disabling all cookies may limit some functions on our website.
You can also disable cookies from third-party providers such as Facebook via the Digital Advertising Alliance website:
https://www.aboutads.info/choices/
Google AdWords Remarketing
Our website uses Google AdWords Remarketing to advertise on Google search results and third-party websites. The provider is Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). Google places a cookie in your browser, allowing interest-based advertising based on your visited pages.
Processing is based on our legitimate interest in optimal website marketing under Art. 6(1)(f) GDPR.
Additional processing occurs only if you have consented to link your Google browsing history and Google account data for ad personalization. In this case, Google uses your data with Google Analytics data to create remarketing audiences.
You can permanently disable cookies for ad preferences by downloading and installing the browser plugin available at:
https://www.google.com/settings/ads/onweb/
Alternatively, you can manage cookie settings via the Digital Advertising Alliance at www.aboutads.info.
Further information on Google's privacy policies related to advertising can be found here:
https://www.google.com/policies/technologies/ads/
Rights of the Data Subject
Your Rights under GDPR
Under the GDPR, you have the following rights:
- Right of Access (Art. 15 GDPR): You have the right to request information about your personal data processed by us.
- Right to Rectification (Art. 16 GDPR): You have the right to correct inaccurate personal data.
- Right to Erasure (Art. 17 GDPR): You may request the deletion of your personal data unless required for legal purposes.
- Right to Restriction of Processing (Art. 18 GDPR): You have the right to request restriction of data processing under specific conditions.
- Right to Data Portability (Art. 20 GDPR): You can request your personal data in a structured, commonly used, and machine-readable format.
- Right to Withdraw Consent (Art. 7(3) GDPR): You may revoke consent at any time, with future effect.
- Right to Lodge a Complaint (Art. 77 GDPR): You have the right to file a complaint with a supervisory authority if you believe that the processing of your data violates GDPR.
Data Retention Period
The storage duration of personal data depends on legal retention periods (e.g., commercial and tax law). Once the period expires, the relevant data is routinely deleted unless it is still needed for contract fulfillment or legitimate interests.